The four [large print] : the hidden DNA of Amazon, Apple, Facebook and Google
Title
:
The four [large print] : the hidden DNA of Amazon, Apple, Facebook and Google
Author
:
Galloway, Scott (Professor of marketing)
Edition
:
First large print edition.
Publication Date
:
2017
Publication Information
:
[New York, New York] : Random House Large Print, [2017]
©2017
Physical Description
:
viii, 436 pages (large print) : illustrations ; 24 cm
ISBN
:
9780525501220
Abstract
:
Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.
Corporate Subject
:
Apple Computer, Inc.
Facebook (Firm)
Amazon.com (Firm)
Title Subject
:
Google.
Subject Term
:
Information services industry.
Strategic planning.
Consumer behavior.
Genre
:
Large type books.
Language
:
English
| Library | Material Type | Shelf Location | Shelf Number | Item Barcode | Status |
|---|
| Esquimalt Branch | Adult large print book | Nonfiction | 338.761 GAL | 39066036817928 | Due 5/1/25 |