
Title:
Day trading attention : how to actually build brand and sales in the new social media world
Author:
Edition:
First edition.
Publication Date:
2024
Publication Information:
New York, NY : Harper Business, an imprint of HarperCollins Publishers, [2024]
©2024
Physical Description:
xxiii, 241 pages : color illustrations ; 25 cm
ISBN:
9780063317598
Abstract:
"In his seventh business book, author, entrepreneur, and investor Gary Vaynerchuk offers advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media"-- Provided by publisher.
Contents:
Introduction -- Part 1 The TikTokification of social media -- Part 2 The modern advertising framework -- Part 3 The core variables -- Part 4 Platform overview -- Part 5 Breaking down content examples -- Part 6 Real-life scenarios -- Conclusion: Closing note.
Language:
English